PRICING

Honest pricing. No five-year contracts.

Real numbers, clear bands, no "call sales to find out." One login, one bill — priced per rooftop, per month.

Fast, self-serve setup No setup fees, ever Founder price locked — 24 mo
~$30K/mo
What the average franchise dealer spends across 10–15 tools — the legacy DMS plus the bolt-ons stacked on top.
One bill
Auto Expert replaces the DMS and the bolt-ons with a single system. One login, one company to call.
Days
Fast, self-serve setup gets you live in days, not months — with no setup fee and no five-year lock-in to get there.
Founding Customer Program — 4 of 10 spots remaining
50% off list, locked for 24 months. Closes when the 10th dealer signs.
Service
Single rooftop · 1–3 advisors
$499 $999
per rooftop / month
Core service drive + mobile
Up to 10 users
RO management & scheduling
Two-way customer messaging
Start with Service
MOST POPULAR
Dealership
Single rooftop · 1–5 advisors
$1,149 $2,299
per rooftop / month
Everything in Service
Unlimited users
Sales CRM & Inventory
Desking & F&I
AI features included
Priority founder access
Become a founding dealer
Group
2–9 rooftops
$999 $1,999
per rooftop / month
Everything in Dealership
Roll-up reporting across rooftops
Multi-rooftop admin & roles
Volume pricing built in
Talk group pricing
Enterprise
10+ rooftops
Custom
let's talk
Custom SLA & SSO
Dedicated implementation
Volume agreements
Let's talk

Founding rate is 50% off list, locked for 24 months, for the first 10 dealers — in exchange for a monthly feedback call and a case study once you have results. No setup fee. Your data exports anytime. Prices are per rooftop, per month, billed monthly.

One system replaces the whole stack.

Every Auto Expert plan covers the work you're paying separate vendors for today.

Dealer Management System
Service scheduler
Multi-point inspection
Customer messaging / BDC
Advisor coaching
Reporting & dashboards
Recon / deal desk
Training & onboarding
Parts & accounting

Pricing questions, answered straight.

What does the Founding Customer Program actually cost me?

Half off list, locked for 24 months. In exchange you sign a founding agreement, take a monthly feedback call, and cooperate on a case study once you have results. That's it — no setup fee.

Is there a long-term contract or lock-in?

No five-year contracts and no exit penalties. Founding rate is locked for 24 months at your benefit; your data exports anytime and your records belong to you.

Why are you cheaper than CDK, Reynolds, or Tekion?

Different stack, different cost structure. Those are decades-old platforms built through acquisitions. Auto Expert is one modern system that replaces the DMS and the bolt-ons on top — built from scratch, so we can charge a fraction.

What happens after the 24-month founding period?

You renew at 25% off then-current list, which that rate will then be locked for another 24 months.

Lock your founding rate before the 10th spot is gone.

Founding pricing, direct access to the founder, and a real say in what gets built.